ndonesia now has an online marketplace to penetrate the huge Chinese market following the launch on Friday evening of Inamall, an Indonesian platform operating on Tmall Global, a subsidiary of Chinese e-commerce giant Alibaba Group in Hangzhou, China.
The marketplace was officiated by Indonesian Trade Minister Thomas Lembong and Alibaba Group vice president Brian A Wong.
“E-commerce is among the fastest and most effective way to reach out hundreds of millions of consumers in China and other countries without arduous efforts and huge investments. This will be an effective way to market our Indonesian products,” Lembong said as quoted by Antara news agency on Saturday.
Lembong said his ministry was currently also looking into other partnerships with other e-commerce giants aside from Alibaba.
With the new platform, Indonesian producers can sell their products directly to Chinese consumers without going through importers or distributors. (dmr)
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