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Govt eyes US$800m in transactions at Trade Expo Indonesia
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Investment Coordinating Board (BKPM) director Husen Maulana (from left to right), Indonesian Chamber of Commerce and Industry (Kadin) chairman Rosan P. Roeslani, Industry Ministry secretary-general Syarif Hidayat, Trade Ministry director general Arlinda, Foreign Ministry vice representative for Singapore Ridwan Hasan and Jakarta International Expo director Prajna Murdaya pose during a press conference on the 31st Trade Expo Indonesia in Jakarta on Aug. 24. (JP/Anton Hermansyah)
T
he government aims to match 1,100 Indonesian traders with 14,700 potential international buyers and book US$800 million in transactions in the upcoming 31st Trade Expo Indonesia (TEI).
According to the Trade Ministry’s director general for export development, Arlinda Imbang Jaya, 4,000 buyers have registered to attend the exhibition. Nigeria is sending the most buyers with 443 registrants followed by Saudi Arabia (93), India (83), Lebanon (49) and Kuwait (28).
"We will launch regional discussions, business counseling and business matching. We target US$800 million in transactions," she said at the Trade Ministry in Jakarta on Wednesday.
The high number of Nigeria registrants was due to the high number of Indonesian primary goods shipped there, such as soap and noodles, she explained.
In response, Industry Ministry secretary-general Syarif Hidayat said Indonesia must start focusing on the African market. "Unlike the European market that needs sophisticated products, the African market needs simple goods, but we can sell them in huge quantities," he said.
The event, to be held Oct. 12-16 at Jakarta International Expo Kemayoran, is supported by the Foreign Ministry, the Cooperatives and Small and Medium Enterprises Ministry, the Investment Coordinating Board (BKPM), the Indonesian Chamber of Commerce and Industry (Kadin) and the Creative Economic Agency (Bekraf). (ags)
