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LG unveils its newest locally produced innovation for Indonesia’s households
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L
G introduces the new collection bottom freezer refrigerators offer style, convenience and efficiency to fit your kitchen décor and busy lifestyle.
The innovation, equipped with Smart Inverter Technology, is the latest to come out of LG Electronics Indonesia. It was designed for consumers who use the refrigerator more than the freezer, therefore the latter is strategically placed below with a smaller capacity.
The LG Bottom Freezer GN-B389FLDM refrigerator has a premium design that carries the modern and elegant Flat Door Design concept. This sleek and seamless appearance not only adds to the aesthetics of the kitchen but also maximizes its functionality.
Moreover, the refrigerator has a total cabin capacity of 335 liters, a spacious storage space, and a main refrigerator section with a capacity of 248 liters, which is ideal for storing daily groceries.
Not to compromise on the freezer, the bottom freezer has a capacity of 87 liters, suitable for storing frozen food in sufficient quantities. The combination is enough to meet the needs of families in Indonesia.
Other than the aesthetically pleasing design, LG also pays great attention to food freshness and energy efficiency utilizing the Smart Inverter Compressor™ technology. This innovation ensures that the appliance is able to maintain the freshness of food for up to seven days with more efficient energy consumption.
This technology automatically adjusts the cooling based on the load inside the refrigerator, unlike conventional compressors that always work at full capacity. LG also provides a 10-year warranty for this smart compressor. In addition, this refrigerator is also equipped with LG ThinQ™ smart technology that allows users to control and monitor the refrigerator remotely.
"This initial production confirms LG Electronics Indonesia's commitment to presenting high-quality products that not only meet local needs, but are also ready to compete in the global market. The acceptance of products in various markets also increasingly reflects the improving Indonesian manufacturing industry. In the near future, LG is also preparing for the initial production of a premium Bottom Freezer refrigerator equipped with InstaView technology," said Jungsoo.
The initial production of the LG Bottom Freezer GN-B389FLDM Refrigerator was carried out by LG at its factory located in the Legok area, Tangerang. LG has acquired two production facilities located in Bekasi, precisely in Cibitung and the aforementioned Legok area of Tangerang.
The equipment that came out of the two plants are not only serving domestic needs, as it also serves the needs of other countries across continents and therefore increasing Indonesia's export value across 14 international markets on all continents.
At its factory in Cibitung, all production of are produced for Asia’s commercial needs. Meanwhile, its factory in Tangerang, is a production base to meet domestic and foreign demand for household electronic devices including washing machines, refrigerators, home air conditioners, and notably the LG Bottom Freezer GN-B389FLDM.
With its two main production facilities, the company has a product line that can cover all the needs of the Indonesian people which are produced domestically.
This article was published in collaboration with LG
