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View all search resultsThe new policy classifies drinks from A to D with corresponding color codes based on the percentage of sugar, salt and fat content per 100 milliliters of sugary drinks, which determined with lab testing supervised by authorities.
he Health Ministry and the Food and Drug Monitoring Agency (BPOM) have introduced a graded labeling policy for sugar, salt and fat content in beverage products in a move to promote healthier dietary habits.
Health Minister Budi Gunadi Sadikin issued a ministerial decree on April 14 introducing a nutrition labeling policy, called Nutri-Level, to be applied on menus and packaging of freshly prepared beverages sold in drink outlets and restaurants, such as bubble tea, milk coffee and fruit juices.
The label classifies drinks from A to D level using dark green, light green, yellow and red color codes based on the percentage of sugar, salt and fat content per 100 milliliters. The level will be determined with lab testing supervised by health agencies at the regional level.
Budi said authorities aim for the policy to discourage unhealthy diets, which he said have contributed to a rise of noncommunicable diseases in the country, such as diabetes, stroke, heart disease and kidney failure.
“Rather than treating people after they are sick, it is better to prevent it by staying healthy. Therefore, we must regulate our food consumption, especially sugar, salt and fat,” the minister said in a press briefing on April 14.
The Health Ministry recorded more than six times the increase in kidney failure cases from 2019 to 2025, with treatment costs rising from around Rp 2 trillion (US$116 million) to Rp 13 trillion. Similar increases were also seen for stroke and diabetes.
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