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Jakarta Fashion Week set to return bigger than ever
Dubbed the largest event of its kind in Southeast Asia, Jakarta Fashion Week is returning grander than ever from Oct. 22 to 28 at Senayan City shopping mall, Central Jakarta.
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New trends: Models strut down the runway at Jakarta Fashion Week 2018. Under new management, JFW returns this year presenting over 2,800 pieces by local and international designers. (JP/Charisa Vanessa G)
H
ow will fashion shape 2020? What looks will define our style at the start of the new decade? In less than a week, the city’s premier fashion event might just have the answer to these questions.
Dubbed the largest event of its kind in Southeast Asia, Jakarta Fashion Week (JFW) is returning grander than ever from Oct. 22 to 28 at Senayan City shopping mall, Central Jakarta.
As the leading fashion event in the country, JFW will feature over 2,800 pieces from the 2020 summer-spring collections of over 260 labels, both local and international, in 76 runway shows.
Returning for the 12th time since its launch in 2008, this year’s JFW will for the first time not be held under Femina Group, the largest women’s media group prior to its split last year.
Following changes in the previous management, JFW is now placed under Global Creative Media (GCM) Group along with women’s magazine Dewi and lifestyle magazine Pesona.
Consequently, the logo of the event was changed as the font of the letter “f” in the previous one was associated with femina magazine. The new logo’s bold lettering is perhaps a better representation of JFW’s ambitious mission since its conception to bring Indonesian fashion to the world.
JFW chairperson Svida Alisjahbana, who is also GCM Group CEO, continued the legacy of changing the landscape of the fashion industry by providing a multistakeholder platform and strengthening the ecosystem for new talents to accelerate their growth.
