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Jakarta Post

Students help locals find inner entrepreneur

  • Rabby Pramudatama

    The Jakarta Post

Cianjur, West Java   /   Mon, February 27 2012   /  08:00 am

Social entrepreneurship is the central idea that Prasetiya Mulya Business School has been trying to instill among its students and the residents of Babakan Sukaluyu village, Cianjur, West Java, this year.

About 170 students of the business school stayed at a local residents’ house for a whole month, from Jan. 24 to Feb. 24, where they cooperated with one another in working on a social business project called the 2012 community development program.

“We aim to empower the villagers by making them more independent and improving their quality of life through entrepreneurship,” said Burhan Primanintyo, one of Prasetiya Mulya’s lecturers responsible for the project, on Saturday.

The students were grouped into units comprising seven to eight members each. Each unit was tasked with creating a business with a respective local resident, who were referred to as “partn...