Online travel agent Tiket.com saw an average sevenfold year-on-year (yoy) increase in transactions across all of its products in the second quarter of the year as relaxed restrictions caused a surge in demand compared to last year.
nline travel agent Tiket.com saw an average sevenfold year-on-year (yoy) increase in transactions across all of its products in the second quarter of the year.
Speaking to reporters on Thursday, Tiket.com cofounder and chief marketing officer Mikhael Gaery Undarsa explained the sharp increase with a base effect, as sales in the second quarter of last year had been particularly low due to large-scale social restrictions (PSBB) imposed early in the pandemic.
At the same time, demand in the second quarter of this year was buoyed by the Idul Fitri holiday and the government’s decision to ease public mobility restrictions (PPKM) in that period.
In the second quarter, the company booked a fourfold yoy increase in flight ticket transactions and a sixfold rise in accommodation bookings.
“The second quarter last year was the worst for the tourist industry. All [business] was forced to close. In early 2021 until [Idul Fitri], demand was very high,” Gaery said in a virtual press conference held by the company.
Read also: Online travel agencies hit hard by cancellations, bookings slump
Last year, Tiket.com and other online travel agencies were hit hard by the COVID-19 outbreak, causing a slump in revenue and a rise in cancellations. Secondary spending, such as on marketing and discounts, was cut to compensate for the loss in sales.
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