TheJakartaPost
Please Update your browser
Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.
Gorontalo hosts tourism social media promotion technical mentoring
The meeting also fits the ministry’s three main priorities which are homestay, air connectivity and digital.
Change Size
Panoramic view of Gorontalo's landscape. (JP/Irene Barlian)
G
orontalo tourism department recently conducted a two-day technical mentoring event entitled "Tourism Marketing Through Social Media" at Grand Q Hotel Gorontalo.
The provincial administration invited two speakers from the tourism ministry to speak at the meeting, tourism marketing strategy department acting assistant Hariyanto and Himawan from Indonesia.travel.
“It’s very clever of the administration to hold this event. Social media promotion is the most effective and cheapest way to increase tourism promotion in Gorontalo,” said Hariyanto.
“Especially [for] the millennial generation, it’s very important to promote tourism in the digital media because it will go viral and known all over the world,” Hariyanto added.
The meeting also fits the ministry’s three main priorities which are homestay, air connectivity and digital.
Read also: Swimming with the whale sharks of Gorontalo
There were 50 tourism practitioners consisting of bloggers, tourism ambassadors, vloggers and tourism students who attended the event.
Rendy Wijaya, a lecturer at the faculty of literature and cultural studies from Gorontalo State University (UNG), was invited to speak on the first day of the event. Rendy said that according to a survey from Indonesian Internet Service Providers Association (APJII), in 2016 there were 132.7 million people who used the internet.
“For workers and entrepreneurs the numbers reached 82.2 million (62 percent), housewives were 22 million (16.6 percent), university students were 10.3 million (7.8 percent), students were 8.3 million (6.3 percent) and others were 796,000 (0.6 percent),” Rendy explained.
Moreover, the number of Indonesian internet users who used smartphone amounted to 63.1 million (47.6 percent), both smartphone and laptop were 67.2 million (50.7 percent) and computer were 2.2 million (1.7 percent). (asw)
