Indonesia's beauty influencers are the new cyber-socialites. We don't want to play favorites, but today we have to.
he local beauty-blogging scene is hotter than ever these days, with bloggers-turned-social media darlings gaining more screen time on Instagram, YouTube and Snapchat than the three Kardashian sisters combined.
Although it’s becoming more difficult to find non-sponsored “reviews” from these influencers, they are the ones on every local and international beauty brand list, hence their tastemaker status.
Consisting of bloggers, vloggers and Instagram stars, here are our top ten favorite beauty influencers, just in case you’re looking for some trendy tips in the makeup and skincare front.
1. Harumi Sudrajat - MyTipsCantik.com
Harumi Sudrajat is one of the very few Indonesian bloggers on the beauty front who blogs in English. If you need makeup tutorials for any occasion, head to Harumi’s blog or Youtube channel, where she shares her expertise very generously in easy-to-understand steps.
2. Minyo - minyo33.com
Known mostly by her nickname, Minyo, Vanya Qinthara posts makeup tutorial videos regularly. We love her professionally-done videos, and if you are after Korean-inspired looks, Minyo is your girl. Plus: she writes and gives directions in Bahasa Indonesia and English, too.
3. Stella Lee - stellalee.net
Full-time blogger Stella Lee loves traveling, cosplay and all things Japanese. If you are considering plastic surgery, she blogged about her plastic surgery experience in South Korea, which has been one of the most popular posts in her blog.
4. Cheryl Raissa - cheryl-raissa.blogspot.co.id
From the hijabi front, we love Cheryl Raissa’s blog as she provides not only makeup reviews and tutorials, but also hijab-wearing tutorials. Her videos and posts are presented entirely in Indonesian, but worry not, Cheryl lists down the products she uses in every tutorial.
5. Cut Auzola Azalia - rainbowdorable.com
If you love cosplay, Auzola’s blog is the one to visit, as she is an active cosplayer who loves to dress up as her favorite cartoon character and gives you the makeup tutorial to complete the look. She blogs in both English and Indonesian.
6. Lizzie Parra - LizzieParra.com
A professional makeup artist, Lizzie Parra’s work has graced the face of Indonesian movie star Dian Sastrowardoyo and more. We love her, because although already a pro in the beauty world, Lizzie still maintains her blog and YouTube channel where she posts reviews and tutorials.
7. Janine Intansari - janineintansari.wordpress.com
The candy color-haired beauty blogger / Instagrammer blogs in English about her beauty product reviews and makeup tutorials. Janine is also a social butterfly, documenting every brand-related event she attends (with her squad, of course) which will give you a heads-up on what new products will be available soon in the market.
8. Titan Tyra - http://www.youtube.com/user/apparentlyokay
Titan Tyra is an Indonesian student currently studying in Singapore. Her YouTube channel provides detailed step-by-step tutorials in English, and they are professionally done. Based on her skills, we think she has a great future in the beauty business.
9. Andra Alodita - alodita.com
One of the most prolific beauty and lifestyle bloggers in Indonesia, Andra is known to be sponsored by many beauty brands. However she always tries to give objective reviews to help you decide on getting high-end skincare products. Aside from blogging, Andra is also a photographer, and this is why we love her blog: the photos are very pleasing to the eye.
10. Sunny Dahye - http://youtube.com/user/sunnydahye
Sunny Dahye might be the odd one out on this list, because she is not Indonesian. She’s actually a Korean beauty YouTuber based in Indonesia. One of her most viral YouTube videos is the one of her getting plastic surgery in Korea. If you’re curious about plastic surgery, Sunny also blogged about her journey in her blog.
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