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Apple opens first India store
People gathered from across the nation, hoping to be among the first to enter the store in an opening event featuring local music and folk dancers.
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Apple CEO Tim Cook and Deirdre O'Brien, Apple's senior vice president of Retail and People greet people at the inauguration of India's first Apple retail store in Mumbai, India, April 18, 2023.
(Reuters/Francis Mascarenhas)
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bout 300 people lined up at Apple's store in Mumbai on Tuesday, as fans took selfies with Chief Executive Tim Cook who inaugurated the first retail store run by the company in India, underscoring the importance of its market.
People gathered from across the nation, hoping to be among the first to enter the store in an opening event featuring local music and folk dancers.
Some fans queued outside from the previous night to get their hands on Apple products, even though they are available online in India.
"The fanboy inside me would not listen," Purav Mehta, 30, told Reuters, as he waited to get Cook's signature on his boxed mint-condition iPod Touch, which he had bought on eBay, as well as waiting to buy the Apple Watch Ultra.
Many wore T-shirts in the style favoured by co-founder Steve Jobs, had their hair cut in the shape of an Apple logo and one fan even brought a version of the first Apple computer launched in 1984.
"The vibe here is just different," said 23-year old Aan Shah, who travelled from the western industrial city of Ahmedabad for the launch in India's commercial capital.
"It's not like buying from some normal store. There's just no comparison. It's so exciting."
