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View all search resultsGovt eyes social media to boost tax revenue
The Finance Ministry projects state revenue will fall short of the target set in the 2025 state budget, citing weak tax receipts, declining commodity prices and recent policy changes.
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Exploring tax potential: The Communications and Digital Ministry has revived a plan to set up a council to monitor social media content. (Pexel/Tracy Le Blanc) (Pexel/Tracy Le Blanc)
T
he government is planning to collect more taxes by targeting social media and digital data in 2026, as part of its efforts to broaden the tax base and boost state revenue.
Third Deputy Finance Minister Anggito Abimanyu said the use of analytical tools and social media monitoring would be included in the 2026 administrative regulation on state revenue management programs.
“The output of policy formulation in terms of administration is first to explore [tax] potential through data analytics and social media,” he stated on Monday during a meeting with House of Representatives Commission XI, which oversees financial affairs.
The initiative is part of the ministry’s broader efforts to strengthen state revenue collection, with an allocated budget of Rp 1.99 trillion (US$122.3 million) for its implementation.
Separately, the Finance Ministry has issued a new regulation requiring e-commerce platforms to collect income tax from sellers, which took effect on July 14. The regulation mandates online marketplaces operating in Indonesia to withhold and remit a 0.5 percent income tax from sellers earning more than Rp 500 million annually.
Tax Directorate General spokesperson Rosmauli said the regulation was introduced amid a surge in online marketplace transactions and aims to create a “level playing field” between digital and conventional businesses.
“Therefore, a regulation that simplifies tax administration is necessary, particularly for businesses transacting via electronic systems,” Rosmauli said on Monday, as quoted by Antara.
