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Kanmo Group adds Kate Spade New York to its list of brands
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The outside of a Kate Spade store in Manhattan. (Reuters/Shannon Stapleton)
I
ndonesian retail distributor the Kanmo Group has added Kate Spade New York to its list of fashion brands, taking over the business in the country in December.
Manoj Bharwani, cofounder and group managing director of Kanmo Group, said Indonesia was one of the fastest growing consumer markets in the world and it presented a dynamic opportunity for all brands, particularly premium fashion ones.
"Kate Spade New York is well-placed to enjoy growth in the years to come in Indonesia with its unique positioning and the appeal it holds for customers," Manoj said in a statement.
The fashion brand first entered Indonesia in 2006 and has since opened seven stores, including in Jakarta, Surabaya, Bali and Bandung.
The brand was established by namesake designer Kate with her husband Andy Spade in 1993. Kate died last year at the age of 55.
Read also: Kate Spade honors late founder at NY Fashion Week
Since its launch with a focus on bags, the brand grew to become a global life and style house that features handbags, ready-to-wear, jewelry, fashion accessories, eyewear and footwear.
Kate Spade New York is known for its polished-ease style with cheerful use of bright colors.
Under the vision of creative director Nicola Glass, the brand continues to celebrate confident women with a youthful spirit.
"Kate Spade New York is all about personality. It is a brand filled with femininity, it represents a confident and personal style," said Maya Anggraini, the Kanmo Group’s fashion and accessories brand director.
Established in 2005, the group has been steadily growing, with operations across retail, wholesale, online and travel retail channels. It has positioned itself as an omni-channel operator, running more than 230 stores spread in 16 cities across Indonesia. (liz/wng)
