T

ake a look on pulsk.com, a user generated content website for teenagers, which is growing fast.

“We saw that teenagers were confused where to share fascinating content they found on the Internet,” the website’s cofounder Irwan Fahmy said.

Irwan said that the website’s team found that many youngsters under the age of 24 in East Java didn’t get enough appreciation when they shared content through Facebook or Twitter.

“We didn’t run survey or follow a standard. We did our own survey in cities in East Java, then we held group discussions,” he said.

Actually, Irwan said, youngsters yearned for appreciation of things that interested them. He said that they also need other people to acknowledge their existence in cyberspace.

So the website team took the concept of a school bulletin, where its users — called “pulsker” — could share things that interested them.

Irwan explained that the name “pulsk” was a combination of pulang sekolah, which means after school.

On the website, users can “Follow” each other, similar to Twitter and can show their interest by clicking the “Wow” button, which is similar to the “Like” button on Facebook.

“By looking at existing successful social media, we combined the components we thought were compatible to the Indonesian [market],” Irwan said.

“We took the image [presentation] and Timeline from Facebook, and the left bar menu from YouTube.”

The team took components from Facebook and YouTube because they a esthetically pleasing and are users friendly.

“Many people said that the website’s appearance was similar to Instagram, but actually its system identification and how users interact with each other is different,”
he said.

The concept for website was made by Rendy Bryanzah in September last year. He asked Irwan Fahmy, Riswan Rais and Ardian Trimurti, to join him in developing the website.

After being up and running for only two weeks, the website won the SparxUp Award 2012 in the Internet/mobile portal category.

Currently 130,000 users have registered and there were 5 million hits and 50 million page views last month alone.