ritish computer scientist Tim Berners-Lee — the man who pioneered the world wide web in 1989 — once said it would be difficult to imagine the power that people were going to have with the internet, in which many different sorts of data would be available.
Some people, like 28-year-old businessman Nanang Dwi Anantoputro, have proven BernersLee’s prediction accurate, as they have found that technology has succesfully powered up their entrepreneurial skills.
Ten years ago, while studying at university in Yogyakarta, Nanang started an online jewelry business jualcincinemas.com with capital of Rp 50 million (US$3,760). Within several years, Nanang managed to increase his monthly gross sales fivefold to Rp 500 million. Now, he has extended his operation through the opening of three bricks-and-mortar stores in Jakarta, Yogyakarta and the West Java city of Depok.
“I started everything through online marketing. After being well received by the market, I then decided to open physical stores as pick-up and display venues,” Nanang said on Tuesday on the sidelines of the 2017 Indonesia E-Commerce Summit and Expo (IESE) in Tangerang, Banten.
Nanang, however, is just one of the growing number of Indonesian people who are interested in tapping the opportunities in the country’s robust e-commerce sector.
During the three-day event, which runs until Thursday, hundreds of e-commerce businesses, such as online kiosks Kioson and technician call service kliktukang. com, are also showcasing their creative innovations.
Share your experiences, suggestions, and any issues you've encountered on The Jakarta Post. We're here to listen.
Thank you for sharing your thoughts. We appreciate your feedback.