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influencer-marketing

Therapy through homemaking? ‘Cleanfluencers’ are the pandemic era's influencers
Lifestyle 3 years ago

PREMIUM
Therapy through homemaking? ‘Cleanfluencers’ are the pandemic era's influencers

As more people are forced to stay at home because of the public activity restrictions (PPKM), more a...
Who let the dogs out? Meeting Instagram’s popular canines
Lifestyle 4 years ago

PREMIUM
Who let the dogs out? Meeting Instagram’s popular canines

What does fame mean when you’re a dog? The people behind ‘dogfluencers’ accounts s...
SMEs turn to social media influencers for business boost
Business 4 years ago

PREMIUM
SMEs turn to social media influencers for business boost

More than half of online purchases start with a phenomenon known as “discovery commerce”...
KPK to look into Rp 90 billion from state budget allegedly spent on influencers
National 4 years ago

KPK to look into Rp 90 billion from state budget allegedly spent on influencers

Last week, graft watchdog Indonesia Corruption Watch (ICW) revealed that President Joko “Jokow...
'Unhealthy in a democracy': Concerns mount over govt using 'influencers' to promote policies
National 4 years ago

'Unhealthy in a democracy': Concerns mount over govt using 'influencers' to promote policies

Antigraft and human rights activists have raised concerns over the government's use of social me...
Jokowi administration spends Rp 90.4 billion on 'influencers': ICW
National 4 years ago

Jokowi administration spends Rp 90.4 billion on 'influencers': ICW

President Joko "Jokowi" Widodo's administration has spent at least Rp 90.4 billio...
‘We can’t afford BTS’: Minister talks plan to hire foreign influencers to promote tourism
Business 5 years ago

‘We can’t afford BTS’: Minister talks plan to hire foreign influencers to promote tourism

The government is set to recruit international influencers to attract foreign tourists to Indonesia ...
Why the future of influencer marketing will be hyperlocal influencers
Lifestyle 5 years ago

Why the future of influencer marketing will be hyperlocal influencers

Hyperlocal influencers are city-based influencers spread among the top 15 cities in Indonesia w...
Gushcloud raises $11 million amid growth in influencer marketing 
Science & Tech 5 years ago

Gushcloud raises $11 million amid growth in influencer marketing 

The funding is said to help support Gushcloud's global expansion plans to connect Southeast Asia...
How to collaborate with influencers: A guide for marketers
Science & Tech 5 years ago

How to collaborate with influencers: A guide for marketers

Getting influencers on board a campaign is easy, the real challenge is knowing the right influencers...
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