ith more technological advancement integrated into our daily lives, brands are learning how to use technology to improve the needs of their consumer bases. The use of technology has always been integral to the sustainability of a brand and its products, if it is designed to complement manual work instead of replacing it.
LG Electronics has achieved innovation that can make tedious daily chores seamless. Their WashTower laundry is a fully integrated two-in-one that combines a separate washer and dryer, all-in-one control panel and advanced artificial intelligence (AI) in a single, space-efficient unit to deliver greater convenience.
“Boasting a more space-friendly design, and equipped with LG’s latest AI-based laundry technologies, WashTower delivers an exceptionally convenient user experience,” said Kim Nack Sun as Product Director Living of LG Electronics Indonesia.
The product is offers a generous 14-kilogram capacity for the washer a 10-kilogram capacity for the dryer for WashTower type LG WT1410NHEG. Untuk kapasitas mesin cuci sebesar 21 kilogram dan mesin pengering 17 kilogram, LG WashTower hadir dengan warna hitam logam (blacksteel) dengan model LG WT2117NHB.
The product’s lower height allows for more comfortable access to laundry in the dryer positioned on the appliance’s upper half, easier filter management and the ability to install WashTower in rooms with lower ceilings.
Not only does it safe some space that can be utilized, its appearance is also aesthetically pleasing and allows for better user experience. The minimalist style can integrate seamlessly with any type of decor or interior style, making a house feel like a home. The Center Control, located on the front side of the appliance between the washer and dryer, was added to better manage all settings and functions from one convenient place.
The pièce de résistance of it all, of course, is the improved user experience that delivers better results. Employing the Artificial Intelligence Direct Drive™ (AI DD™), the washer is able to identify the most suitable washing pattern drum motions, water temperature and wash cycle time for each load, reducing fabric damage to help clothing last longer.
Moreover, the Smart Pairing™ feature saves users time and hassle by syncing the dryer with the washer; automatically selecting the best drying cycle based on washer load settings. An excellent all-around performer, LG WashTower also cuts down on washing times with TurboWash™ 360 and drying times via the Prepare to Dry preheating feature.
Before it was released, the brand let the new feature be tested by Intertek, a renowned testing company, which compared the total program time for washing and drying two pairs of pajamas in Quick Wash cycle with Prepare to Dry option.
This article was published in collaboration with LG
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