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SCOP3 Group Solidifies Position as Leading Luxury PR Agency with New Partnerships

Front Row (The Jakarta Post)
Jakarta
Thu, September 12, 2024

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SCOP3 Group Solidifies Position as Leading Luxury PR Agency with New Partnerships

L

eading communications firm SCOP3 has excitedly announced its new client partnership prominent names in the hospitality and lifestyle sectors. These exciting additions underscore SCOP3 Group’s commitment to driving excellence and shaping the future of the industry.

SCOP3 Group recently welcomed SJM Resorts, S.A., the Macau-based operator and developer of premier integrated entertainment resorts, solidifying the reputation of both companies across the hospitality and lifestyle sectors.

Among the SJM properties represented by SCOP3 Group is the flagship Grand Lisboa Palace Resort Macau, the modern chinoiserie-inspired Grand Lisboa Palace Macau, the Karl Lagerfeld Macau and Asia’s first Palazzo Versace Macau.

SCOP3 Group has also gained popularity with other prestigious establishments it represents. As part of the Travel Lifestyle Network, a global alliance of 20 travel and lifestyle communications specialists, SCOP3 Group offers unique and innovative solutions to clients seeking to reach global audiences in top luxury markets such as Singapore, Australia, Hong Kong, the United States and Europe.

Most recently, the group entered the development sector with its appointment by Harmoni Bali to showcase the property developer’s unmatched excellence through Mandarin Oriental Bali Resorts and Residences, its first project and the first luxury-branded residence in Bali.

Adding to its list of notable partnerships, SCOP3 Group has been appointed by ELEMENTIS Development Group, an innovative developer that focuses on sustainability and wellness. The company’s first location will be launched in Ubud in early 2025, followed by properties in Uluwatu, Bali. Also on the horizon are ELEMENTIS Farellones, opening in 2026 in Chile, followed by properties on the Indonesian islands of Lombok, Sumbawa and Rote, and Chile’s Papudo commune.

Also on the group’s impressive client roster is AYANA Hospitality and its range of luxury resorts in Indonesia, now entering the third year of its partnership, including all four hotels in AYANA Bali, AYANA Komodo Waecicu Beach in Labuan Bajo, AYANA MidPlaza Jakarta and The Plaza Residence, Delonix Hotel Karawang, and Riverside Golf Club.

Recently, SCOP3 Group has been instrumental in several key projects, including the launch of the SAKA Museum, the rebranding of the iconic Rock Bar, and the debut of After Rock, the newest hotspot for entertainment and nightlife in South Bali.

In addition, SCOP3’s partnership with the Saudi Tourism Authority (STA) for the second consecutive year has culminated in the launch Nusuk, the country’s official app for planning haj and umrah. The app’s launch event in April drew over 1,000 attendees, including top travel trade partners, agents, the media and the public, highlighting the communications firm’s extensive experience with the STA.

SCOP3 Group has extensive past experiences with Balinese lifestyle brands, such as Hatten Wine and John Hardy. The firm’s new partnerships with prestigious clients are expected to further its mission to expand and enhance its reputation across the luxury sector.

“We are thrilled to continue our growth with such a prestigious portfolio. Our long-term partnerships reflect our commitment to delivering exceptional PR services, and we are honored to work with clients who share our vision of excellence,” said René Mayer, cofounder and CEO of SCOP3 Group.

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