“This is the cow with the crumpled horn that tossed the dog that worried the cat that killed the rat that ate the malt that lay in the house that Jack built.”

This famous children’s nursery rhyme could describe the empire that Chinese billionaire Jack Ma built: A lot of things are connected to his Alibaba Group, with Indonesia also in the loop.

From local coffee to women’s dresses and imported smartphones to baby feeding kits, many are probably sourced from one of the websites owned by Ma’s Alibaba.