The site, located in Melawai, Kebayoran Baru in South Jakarta, will have a new purpose to revive the area’s past glory as a lifestyle center as projects are underway to transform it into a new creative space.
reviously having a smell of old money, an aging compound owned by state-owned bill printing firm Peruri will soon have the smell of creativity in the air.
The site, located in Melawai, Kebayoran Baru in South Jakarta, will have a new purpose to revive the area’s past glory as a lifestyle center as projects are underway to transform it into a new creative space.
In 1994 Peruri started to transfer its print operations from its Melawai headquarters to the Karawang industrial complex before fully moving its operations there in 2005.
The Melawai office, sitting on a 6,500-square-meter plot of land, used to host employee activities and machines that printed crisp rupiah bills.
An initiative by a group of creative minds aims to bring the site back to life for a new purpose: to return the capital's arts and lifestyle center to its South Jakarta roots, according to a vision statement by the cofounders of PT Ruang Riang Milenial.
The company comprises people from creative business backgrounds. Music observer and former music journalist Wendi Putranto said he had collaborated with musician Glenn Fredly, architect Jacob Gatot Sura, film producer Handoko Hendroyono, film director Lance Mengong and businessman Mario Sugianto in establishing the company.
“Our vision is to create a cross-creative hub. If there is a meeting point, then there is greater potential for collaboration,” Wendi told The Jakarta Post on Friday.
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