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View all search resultso keep up with the rapid digital transformation sweeping through the hospitality and tourism industry, global hospitality company PRISM, OYO’s parent company and one of the world’s fastest growing hospitality platforms, has implemented AI Rudder's AI Voice Agent to strengthen its customer operations.
PRISM had sought a scalable solution to automate customer verification and routine service interactions while maintaining fast, responsive and consistent support. Integrating AI Voice Agent reinforces the company’s technology first approach to delivering seamless customer experiences as its business continues to grow.
Furthermore, PRISM leverages AI to better understand evolving guest expectations: analyzing customer survey results at scale helps the company identify emerging trends, uncover recurring pain points, measure customer satisfaction and generate actionable insights more efficiently. These insights in turn support faster, data-driven service improvements, enabling PRISM to enhance guest experience across its nationwide network.
"At PRISM, we continuously invest in technology that helps us deliver a seamless and reliable experience for our customers. As our business continues to grow, leveraging AI-powered solutions enables us to strengthen operational efficiency while maintaining fast, consistent and personalized customer service,” said Abhijeet Singh, PRISM Indonesia Country Head.
“Our collaboration with AI Rudder supports our broader digital transformation efforts, allowing us to better meet evolving customer expectations and reinforce our commitment to providing quality hospitality experiences across Indonesia,” he emphasized.
AI Rudder enables enterprises to automate customer interactions through natural voice conversations powered by artificial intelligence, helping to improve operational efficiency, enhance customer experiences and scale customer engagement. PRISM selected its AI Voice Agent as a solution to further strengthen its customer service operations by delivering faster, more responsive and personalized interactions in the Indonesian market.
The integration of AI Voice Agent is part of PRISM's commitment to ensure a convenient and reliable experience for its customers. This reflects the company's focus on leveraging technology to deliver consistent service and meet evolving customer expectations across its growing network of properties.
“We're proud to partner with PRISM to help deliver faster, more responsive and personalized customer experiences through AI-powered voice technology. This collaboration reflects our shared commitment to leveraging AI to improve customer engagement and operational efficiency at scale," said Frank Cho, Regional Senior Sales Director at AI Rudder.
This partnership reflects a mutual commitment to further develop solutions to support PRISM's evolving customer service needs in the ever-growing Indonesian market. Alongside AI Rudder, PRISM will continue exploring new opportunities to expand the use of AI in supporting its long-term service and operational goals.
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