The Korea Herald/Asia News Network
'Parasite' cast and crew accept the award for Best Picture for 'Parasite' during the 92nd Oscars at the Dolby Theatre in Hollywood, California on February 9, 2020. (AFP/Mark Ralston)
The hype around Parasite after it won four Oscars on Monday has led to more theaters in the US screening the movie.
Director Bong Joon-ho’s Parasite won for best picture, director, international feature film and original screenplay on Monday. It was also nominated for best editing and production design.
According to entertainment magazine Variety, Neon, the film’s North American distributor, will double the number of screens showing the movie from 1,060 in North America to over 2,000 by the coming weekend.
According to Box Office Mojo, Parasite has raked in over $35.5 million in the US since its release there. This makes it the sixth highest grossing non-English-language film there, behind Crouching Tiger, Hidden Dragon ($128.1 million), Life is Beautiful ($57.6 million), Hero ($53.7 million), Instructions Not Included ($44.5 million) and Pan’s Labyrinth ($37.6 million).
Previous winners of the best picture Oscar saw huge increases in ticket sales. Last year’s winner, Green Book grossed 18 percent of its North American final gross after the win.
As of Tuesday, Parasite sat at the top of the iTunes movie downloads and Amazon Best Sellers in Movies & TV, showing the high interest in the black satire.
In the UK, where Parasite was released to cinemas Friday, the movie broke the record for the highest opening weekend ever for a foreign-language film. Parasite, after a historic Palme d’Or win at the Cannes Film Festival in May, took in $1.8 million there, according to UK distributor Curzon and box office organization Comscore.
The previous record-holder was Mel Gibson’s Apocalypto, which took in $1.76 million in its opening weekend in the UK in 2007. Parasite had only 136 opening screens compared to Apocalypto at around 385. Curzon announced it will increase the number of screens showing Parasite from 136 to around 400.
Parasite also holds the top spot for the highest per-screen average for movies shown in the US in 2019, with $125,421 on average in the first three theaters, grossing $376,264 in three days, which is more than Bong’s The Host in 2007 took in across 71 theaters there.
In Japan, Parasite, which was released Jan. 10, is the first Korean movie in 15 years to net over 1 billion yen ($9.1 million) and have over 1 million viewers.
Parasite has netted approximately $165 million worldwide so far, according to Box Office Mojo.
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