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Bumilangit universe expands to Southeast Asia
The English edition of Gundala has landed in bookstores in Singapore, Malaysia and Brunei.
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Poster boy: The English edition of "Gundala", titled "Destiny" is published in neighboring Asian countries in partnership with Singapore-based Shogakukan Asia. The comic was an adaptation from the movie released last year as the start of the Bumilangit Cinematic Universe. (Courtesy of Bumilangit Enterprise/-)
T
he release of Destiny, the first English edition of the comic adaption of Indonesian superhero movie Gundala, marked the start of a series of strategic partnerships between Indonesian intellectual property company Bumilangit Enterprise and Singapore-based Shogakukan Asia.
Officially launched on Feb. 1 at Kinokuniya bookstore in Plaza Senayan, Central Jakarta, for the Indonesian market, the comic book has been marketed in Malaysia, Singapore, Brunei and other countries in Southeast Asia since last December.
“This collaboration will open doors for Indonesian comics and IP works under the management of Bumilangit to reach new readers in the region and further beyond,” Bumilangit CEO and founder Bismarka Kurniawan said at the launch.
Also attending the event was Shogakukan Asia CEO Bunshio Kajiya, who expressed a positive impression about the partnership.
“We are looking forward to continuing the cooperation with Indonesian talents in the future,” he said.
The original comic, Takdir, was named the best-selling local comic ever by publisher Gramedia last year and to date has seen a fourth printing for nationwide circulation.
