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First in SE Asia: Art Jakarta fair goes completely virtual

Amid the challenges posed by the pandemic and health protocols that have been put in place, Art Jakarta takes a bold step by replacing its physical format entirely with a virtual platform.

Carla Bianpoen (The Jakarta Post)
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Jakarta
Wed, October 28, 2020

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E

ntering the 12th edition of Art Jakarta, or Oppo Art Jakarta Virtual 2020, is like stepping into an alien world – at least for some of the people used to its physical format.

In its new, online form, the art fair may initially be confusing to visitors, but once you have entered the virtual space, it offers an exciting experience that can be navigated from the comfort of the living room, or even from your bedroom for that matter.

“This fair format has been conceived to help energize the slumping creativity in the art world in Indonesia that tends to be falling into oblivion. Galleries have closed their doors, and artists face challenges in continuing their creative activities, let alone selling artworks,” explained the fair’s director, Tom Tandio.

The fair, which runs from Oct. 19 to Dec. 15, occupies a simulated area of 3,364 square meters.

“It is the first of its kind in Southeast Asia, if not Asia,” Tom said.

Contemporary: Mella Jaarsma’s work, 'Pasang II' (charcoal, acrylic on canvas), is brought to the fair by Semarang Gallery. (Courtesy of Mella Jaarsma/Semarang Gallery/Oppo Art Jakarta Virtual 2020)

The fair is supported by the Education and Culture Ministry’s Directorate General of Culture, Oppo Indonesia as principal partner, MRAMedia and Ninja Express.

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