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China's Chery pledges to make Indonesia its SE Asia production hub

This year, Chery plans to commence exporting ICE cars and EVs from its Indonesian factory to other Southeast Asia countries, including Vietnam, Thailand and the Philippines.

Aditya Hadi (The Jakarta Post)
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Jakarta
Wed, February 7, 2024

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China's Chery pledges to make Indonesia its SE Asia production hub The Chery Omoda 5 is introduced at the Gaikindo Indonesia International Auto Show (GIIAS) Semarang, in October 2023. (Chery Sales Indonesia/-)

C

hinese automaker Chery says the company is committed to making Indonesia its production base for the local and Southeast Asian markets and it will realize this goal gradually by increasing its investment in the country.

This year, the firm plans to export both internal combustion engine (ICE) automobiles and electric vehicles (EVs) from its Indonesian factory to other Southeast Asia countries, including Vietnam, Thailand and the Philippines.

“Indonesia will be the first country in Asia from which Chery exports cars,” stated Qu Ji Zong, executive vice president of PT Chery Sales Indonesia (CSI), during a press conference on Monday, as quoted by Bisnis.

Chery has been assembling cars under a completely knocked-down (CKD) scheme in Indonesia since 2022 by working together with local factory PT Handal Indonesia Motor, which involved an initial Rp 250 billion (US$15.88 million) investment.

CKD refers to the delivery of disassembled parts either fully or partially manufactured overseas.

The firm has pledged to gradually increase its investment over the next five years, but declined to reveal specific financial details.

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Last year, Chery launched ICE models, the Omoda 5 and Tiggo 7 Pro, to be sold in the country.

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