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PNM facilitates comparative study to scale up customers’ businesses
PT Permodalan Nasional Madani continues to empower PNM Mekaar customers, which currently total 14.6 million spread across 35 provinces, 432 regencies/cities and 6,018 subdistricts.
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T Permodalan Nasional Madani continues to empower PNM Mekaar customers, which currently total 14.6 million spread across 35 provinces, 432 regencies/cities and 6,018 subdistricts. The success of PNM is the result of concrete and collaborative work that has a multiplying effect on local economies. As many as 12 PNM customers conducted a comparative study at JS Hidroponik, Bekasi, West Java, for two days, from July 10 to 12, to improve their education and gain new knowledge about agriculture.
The activity was aligned with the three types of capital that PNM provides to customers, namely financial, social and intellectual capital. Financial capital was given through the financing of productive ventures. As of May 31, PNM had channeled Rp 28.38 trillion in financing to PNM Mekaar customers. With respect to social capital, PNM develops customer care through business networking and synergy that can help accelerate customers’ business development. Finally, intellectual capital was provided through assistance initiatives, which include training sessions, comparative studies and sharing of various information and experience.
Regarding the empowered community, PT PNM president director Arief Mulyadi stated, “All people have the capability and willingness to be productive, but having no opportunity or access are the most commonly found hurdles.”
“For that reason, we are present through PNM through the Mekaar program, which people use as an opportunity to actualize their productive capability in the form of educative learning and initial literacy of treating business well,” he said.
The comparative study was an empowerment program designed through Venture Capacity Development (PKU), which specifically discussed hydroponic farming, which does not use soil, commonly undertaken in a glass room by utilizing water containing zat hara (nutrients).
The hydroponic method is a farming solution for limited land or soil situations and suitable for home environments. The activity is an inseparable part of PNM’s commitment to assisting in the development of emotional relationships and providing business assistance to micro, small and medium business (MSME) players in the form of capital to gain new knowledge that will have an impact on the businesses that PNM Mekaar customers are running so as to enable them to reach the next level.
PNM provided the new comparative study to provide customers with access, enable people from different islands to gather and learn and study together free of charge. The series of studies was long awaited by PNM customers. One of them was Indra Wati, a PNM customer from Kendari, Southeast Sulawesi. When met, she said she was very happy because the knowledge could not easily be found in any other place. She also expressed gratitude to PNM because since she had become a PNM customer, she had received training to develop her business in the future. Indra Wati hoped she would be asked to join next comparative study program.
