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‘Rendang’ sushi? DIY sushi restaurant goes the extra mile

Josa Lukman

The Jakarta Post

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Jakarta  /  Thu, November 28, 2019  /  03:41 pm
‘Rendang’ sushi? DIY sushi restaurant goes the extra mile

Have it my way: Maki-San's concept allows customers to fully customize their sushi. (JP/Dionnasius Aditya)

Asia’s first sushi restaurant chain with a DIY concept, Maki-San, has opened its first store in Jakarta. Starting out in the basement level of The Cathay back in 2012, the Singaporean firm has now expanded to 20 outlets in the island nation, with its first overseas outlet in Osaka, Japan, opening in 2018. Now, the sushi chain is gazing south, perhaps sensing the voracious appetite of Jakarta’s middle classes for sushi. Maki-San opened its doors on Nov. 13 at the basement level of Plaza Indonesia shopping mall in partnership with Maspion Group. Maki-San director and partner Alvin Wong said its expansion outside Singapore would be focused on Southeast Asia, as it would be easier in terms of location, as well as cultural understanding. Maki-San offers customizable makizushi (rolled sushi) and salad dishes and claims 100 varieties of ingredients on its menu. &ld...