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Business 9 years ago
Internet penetration up amid availability of cheap smartphones: Nielsen
Cheap 4G smartphones have prompted Indonesians to leave their older phones behind, leading to an increase in smartphone penetration to 35 percent as of the first half of 2016, according to a Nielsen Indonesia survey.
Business 9 years ago
Cigarettes, noodles dominate ad spending in first half
Cigarette, noodle and fruit squash products dominated the total value of Indonesian mass-media advertisements in the first half of 2016, largely owing to the Ramadhan and Idul Fitri festive seasons, according to a Nielsen Indonesia report.
