The Jakarta Post
Booking.com reports that 25 percent of travelers will opt to travel with a group of friends in 2018. (Shutterstock/File)
As the end of the year fast approaches, tourism players are offering travel promotions and travel.
Technology advancements give travelers more options and information access, whetting their appetites for different experiences.
Those wanting to know about travel trends in 2018 can check the list below.
Pop culture pilgrimage
HBO TV series Game of Thrones’ fans are no longer strangers to Dubrovnik in Croatia as it is one of the filming locations. Meanwhile, fans of Sherlock and The Crown may consider visiting London.
Apparently, pop culture pilgrimages will be a trend next year, as TV shows, films, sports and social media become sources of inspiration for travelers.
A recent survey by booking.com, a search engine for accommodation reservations, has revealed that bloggers or YouTubers’ recommendations spark ideas for 39 percent of travelers. Meanwhile, on screen locations from television, film or music videos will influence 36 percent of travelers in the coming year.
Live like a local
Nowadays, travelers opt for the local experience, prompting them to stay in rental homes or apartments.
Based on the booking.com survey, 25 percent of travelers look for hosts with strong local knowledge about local food and places to visit.
Booking.com reported that 25 percent of respondents said they would prefer to travel with a group of friends in 2018, an increase from 21 percent in 2017.
Group getaways have become a consideration, as travelers no longer focus only on the destination but also on people that matter to create memories.
Traveling with friends is seen as a social time away from everyday pressures, reducing stress and building connections with friends. Furthermore, group getaways have a financial advantage as they enable travelers to stay in accommodation that they otherwise could not afford when traveling alone.
Walk down memory lane
Booking.com claims that travelers will be keen to walk down memory lane by revisiting places from childhood memories in 2018.
Revisiting these destinations give an opportunity for travelers to blend the future with the past, as they can explore the previously loved destinations in a whole new way.
Nihi Sumba Island Resort (formerly Nihiwatu Resort) in West Sumba regency, East Nusa Tenggara, has been named the World’s Best Hotel by Travel+ Leisure magazine readers for two consecutive years.
The achievement was in line with a report by Jacada Travel’s, a travel company specializing in inspirational journeys, that claims that travelers nowadays look for remote areas and want to be disconnected from routine.
“One thing we’re hearing more and more of is travelers looking to get to remote, off-the-beaten track locations. It's a great way to disconnect from city life and experience nature at its fullest,” said Jacada Travel director of sales George Warren in a press release. (kes)
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