Both GoTo and Grab charge the government-recommended flat rate of Rp 15,000 (94 US cents) per meal and integrate digital platforms to facilitate orders daily.
omegrown GoTo Gojek Tokopedia (GoTo) and Singapore-based Grab have launched pilot programs aimed at providing services for President Prabowo Subianto’s flagship free nutritious meals program, leveraging their platforms to streamline distribution to millions of students nationwide.
GoTo has partnered directly with local small businesses, while Grab has provided flexibility for schools to choose their preferred merchants.
GoTo's pilot program is fully app-integrated, from scheduling to food orders, according to Ade Mulya, chief of public policy and government relations at GoTo.
The firm is working directly with small and medium enterprises (SMEs) near schools to prepare meals, streamlining the ordering process through its Gojek app and its digital wallet GoPay.
Read also: GoTo floats GoPay as channel for free lunch funds
“The entire process is automated through a feature on the Gojek app, ensuring the right number of portions for eligible students,” he said on Monday, as quoted from Bisnis.
Ade added that the meals are delivered by GoTo drivers under strict quality control standards and with local health and education department approval.
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