TheJakartaPost
Please Update your browser
Your browser is out of date, and may not be compatible with our website. A list of the most popular web browsers can be found below.
Just click on the icons to get to the download page.
Aqua, H&M join forces to turn plastic waste into clothes
Change Size
Indonesian drinking water brand AQUA and Swedish fashion brand H&M launched an initiative to create a children's collection from recycled plastic bottles. (Shutterstock/Venturelli Luca)
I
ndonesian drinking water brand AQUA and Swedish fashion brand H&M have launched an initiative to create a children's collection made from recycled plastic bottles.
Called Cleaning-Up for the Future, the products will be sold at H&M retail and online stores around the world.
In Indonesia, the collection is available at id.hm.com as well as 12 H&M stores in Greater Jakarta, West Java's Bandung, East Java's Surabaya and Bali.
The initiative dates back to 2017 with the establishment of the Alliance for Marine Plastic Solutions Forum (AMPS) by what was then the office of the coordinating maritime affairs minister. It aims to reduce marine waste by 70 percent by 2025 and plastic waste to zero by 2040.
Read also: H&M tests renting clothes to address environment concern
“Through the initiative bottle2fashion built with H&M Indonesia, Danone-Aqua has collected 129 tons of used plastic bottles from the shores of Jakarta and Thousand Islands,” Danone Indonesia senior sustainable packaging manager Ratih Anggraeni said in a statement.
The plastic bottles were turned into polyester fiber and then into various fashion items by H&M.
Plastic bottles and fast fashion waste might be the worst enemies currently faced by planet Earth. According to plasticocean.org, more than 8 million tons of plastic is dumped into our oceans every year. It is estimated that, in 2050, there will be more plastic than fish in the sea.
Environmental mission 7billion for 7seas stated that the fast fashion industry was responsible for 20 percent of global wastewater, contaminating rivers, oceans, freshwater sources and soil. (gis/wng)
