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Virtual business matching to help boost exports

Dzulfiqar Fathur Rahman (The Jakarta Post)
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Jakarta
Fri, July 3, 2020

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T

he Trade Ministry is trying to spur exports by small and medium enterprises (SME) by connecting them with potential buyers abroad through virtual business matching events.

In a virtual meet-up in mid-May, West Nusa Tenggara-based brown sugar producer Gula Merah Lombok secured a purchase agreement worth Rp 529.8 million (US$37,000) with Bakso Rawit Ani Pty. Ltd, which sells meatball and sambal products in Australia.

Read also: Government unveils new rule to guarantee loans for MSMEs as risk aversion rises

Kasan Muhri, the Trade Ministry’s director general of export development, revealed on Monday that there would be at least four virtual business matching events between July and November. The upcoming session would be an ASEAN and South Korea virtual meet-up between July 13 and Aug. 15.

“COVID-19 is not only about constraints,” Kasan said in a virtual discussion on Monday. “Instead, our chance to introduce buyers to exporters is greater right now.”

“We can connect them virtually with the help of our trade representatives to confirm the buyers and then we provide the suppliers from here,” he added.

With the coronavirus pandemic limiting mobility worldwide, the Trade Ministry is using digital means to prevent Indonesia’s exports from plunging further after declining by 28.95 percent year-on-year in May.

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