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View all search resultsThe report titled “Beyond skin deep: Understanding the shopping journey of the Southeast Asian beauty buyer” explored the impact of influencer marketing on the beauty industry and why beauty brands choose influencers for endorsement and commercial collaborations.
For local makeup enthusiasts, BLP Beauty is synonymous with affordable yet good quality products. Founded by makeup artist-slash-beauty influencer Elizabeth “Lizzie” Christina Parameswari, the brand took a small step by launching lip coats online in 2016.
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