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View all search resultsThe issues related to e-commerce are not merely about technological advancements but also from new market dynamics, where algorithms and data are utilized as tools and strategies to identify and influence consumer behavior and to control the market.
TikTok seems to present an easy target for many countries, but seeing how the line between communication and trade is blurring today, especially in the retail sector, the government would do well to take a look at the broader implications of banning social commerce, lest it clamp down on homegrown start-ups that are supporting Indonesia's economic backbone: MSMEs.
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